Social media and private partnership: inside the changes at India’s space agency
When the Indian Space Research Organization’s (ISRO) Chandrayaan-3 mission landed on the moon, more than 8 million people tuned in for the event’s YouTube live-stream – a record for the site. The landing was a win for India’s low-cost space engineering, and science, as well as a quiet initiative to rebrand India’s 54-year-old space agency…
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